Kyocera’s DuraForce XD Wins Prestigious 2016 Red Dot Award


This week, we are thrilled to announce that Kyocera’s DuraForce XD has been selected as a 2016 Red Dot Award winner for outstanding product design in the “Industry, Machinery and Robotics” category. We take great pride in creating tough, rugged mobile devices that don’t sacrifice usability or style, so it is always a great honor when we are recognized for our product design by industry associations, influencers and other third parties.

You might be wondering about the significance of the Red Dot Awards. Let me explain…The Red Dot is a revered international stamp of outstanding design quality. The origin of the award dates all the way back to 1955, and it is organized annually by Design Zentrum Nordrhein Westfalen— one of the oldest, most reputable and most active design institutions in the world. Each year they evaluate more than 17,000 professional product design entries globally in three categories: Product Design, Communication Design and Design Concept.

The judging process is very unique and quite extensive, which is why Kyocera is so thrilled the DuraForce XD is being honored as a Product Design winner. A panel of 40 experts appraise manufacturers and designers from all over the world—they dedicate three full days to diving deep into all of the nominated products and focus on criteria like innovation, formal quality, functionality and ecological compatibility. So, you can see why an endorsement like this is such an honor for Kyocera.

We’re obviously very proud of our rugged lineup, specifically the DuraForce XD. Not only is it affordable, but it also includes an extra-large display (5.7”) that bridges the gap between smartphones and tablets, and is capable of surviving the most challenging work environments. It incorporates certified Mil Spec 810G Protection against field-force mishaps like drops, shock and vibration, among others. And with Glove and Wet Touchscreen Operation, as well as Push-To-Talk functionality, it is one of the most versatile, durable and reliable phones available today. Thank you to the Red Dot Awards for this outstanding recognition of the Kyocera DuraForce XD.

For regular updates on Kyocera’s rugged lineup please follow us on Twitter (@kyoceramobile).

John is director of corporate communications at Kyocera. He has worked on the Kyocera team shaping its communications strategy over the past 15 years – 13 of those years in-house and two with a Kyocera agency partner. John has always had a passion for writing and began his career as a newspaper reporter at the Whittier Daily News, part of a multi-paper syndicate in Los Angeles.  When not working, he and his wife can usually be found coaching, shuttling, refereeing or cheering for his three sons and their numerous plays, concerts and sports teams.